Since the launch of verifi’s self-certifi asset inspection platform, we have moved from the new market entrant to being an established standard. Now fully embedded with multiple lenders, our platform has proven itself as a trusted tool for asset verification. However, as adoption of self certified inspections scales, so does the sophistication of the risks facing the industry.
This is why we rapidly developed and rolled out “spuuf”. It is no longer just a new feature; it is the essential guard rail baked directly into the core of the verifi platform.
the silent hand
spuuf is designed to act as a silent hand throughout the inspection process; it remains invisible during our virtual inspections. spuuf observes and analyses in the background, only intervening when it detects fake imagery. The lender is alerted immediately when a warning triggers, ensuring the inspection process remains seamless for honest borrowers, but providing a reliable defence against attempts to “game” or manipulate the system.
engineered from the ground up
The necessity for such a robust defence is driven by a shift in fraud tactics. Lenders are increasingly encountering attempts to submit fake photos, ranging from "photos of photos" (where the asset exists only on a screen) to "deepfakes" rendered by CGI.
As camera and display technology advances, these manipulations are often indistinguishable to the human eye. spuuf counters this by leveraging verifi’s proprietary machine learning pipeline built entirely from the ground up. Unlike other tools that rely on generic third-party foundation models, our technology is purpose-built for this specific task. We apply pixel-level forensics and real-time reasoning without external dependencies to validate the authenticity of a photo the moment it is taken.
baked-in security
For lenders utilising the verifi inspection platform, spuuf is not offered as an optional extra. It is a fundamental component of our service. By baking this technology into the core platform, verifi ensures that every inspection benefits from:
- automated intelligence: spuuf reduces the manual effort of reviewing photos, acting as an advanced filter that frees up human resources which would otherwise be needed to review every inspection report
- proactive risk management: providing data-driven insights that demonstrate a robust approach to fraud prevention for lenders.
- seamless user experience: maintaining the highest levels of security without adding friction to the customer journey
protecting the portfolio
The asset finance sector is currently navigating a significant digital shift. While digital transformation undoubtedly drives efficiency gains, it can introduce new risks that can have disproportionate consequences on the performance of an otherwise healthy portfolio. That the cost of a single fraud is outsized is well understood across the asset finance industry. Yet this must be balanced against the current drive to adapt.
This is where verifi’s self-certifi inspections prove invaluable. Inspections performed on our platform are performed in a secure "closed system" environment; spuuf enhances this trust layer by validating that the imagery itself is genuine.
We ensure that lenders obtain accurate and accessible data in a fraction of the time, which can then reliably inform underwriting and risk-based decisioning.
If you would like to arrange a demo of the platform and inspection tools, please contact verifi at [email protected] or Schedule a Demo







